Source: Steve DeNolf
The Evans Family ran the Theatre till 1972 when it was purchased by Robert C. DeNolf and Family. They then ran the Theatre till it's closing in 1985. Note that the Strand was originally a stage theatre with movies only as part of the entertainment. A typical night in the early 1930's would include comedians, dancing girls, newsreels and visiting acts from Chicago or headliner acts including Laurel and Hardy. Soon movies dominated and a permanent screen was erected in front of the stage.
With excellent sound system, nice seating and physical location on Main Street, Lowell, MI. ,the theatre did well for years. But as all good things change or come to an end, television, multi-screen theaters, cable and other entertainment, the theatre eventually couldn't compete and closed. Larkin's Saloon now operates as a hall for weddings, concerts and events. Not much of the ambiance of the Strand is left. Please note that the Lowell Historical Museum next door to the Theatre has an exhibit of history and information on the theatre until September 2014.